10 Mar 2020
By Kevin Gahagan

5 Benefits of Using A Real Estate Agent When Buying Or Selling A Home

Real Estate

5 Benefits of Using A Real Estate Agent When Buying Or Selling A HomeIt may come as a surprise for some people to learn that not everyone uses a real estate agent when buying or selling a home. Whenever someone is looking to move, it is critical to rely on the experience of a real estate agent. There are a few benefits that everyone should keep in mind.

Tips For Price Guidance

The price is one of the most challenging aspects of either buying or selling a home. A trained real estate agent spends his or her days looking at the prices of homes that are bought and sold in the local area. 

Therefore, real estate agents can help someone sell a home both quickly and at the right price. If homes are left on the market for too long, prospective buyers might think that something is wrong with the house. This may make the home harder to sell.

Networking In The Real Estate Industry

Next, hiring professional real estate agent is important for accessing the professional network. Real estate agents typically have access to appraisers and inspectors who will be able to do a quick, easy, and cost-effective evaluation of the home. This will help the homeowner determine whether or not any repairs are necessary to get the house ready to sell.

Appropriate Financing Options

A real estate agent can also guide a prospective buyer through the financing options. There are lots of options when it comes to purchasing a home. A real estate agent can help someone review his or her options, helping a client find the right financing option for them.

Exposure For A Home Sale

One of the major benefits of working with a real estate agent is access to something called the Multiple Listing Service. This is a service where the vast majority of real estate agents list homes that are for sale. This will help any house being sold gain more exposure. The more exposure, the more potential offers, helping a house sell for a higher price.

Handling The Paperwork

One of the most often overlooked benefits of working with a real estate agent is help with the paperwork. The paperwork required to buy or sell a home can be significant. A real estate agent knows how to get through this paperwork quickly, efficiently, and accurately.

If you are in the market for a new home or interested in refinancing your current property, be sure to consult with your trusted home mortgage professional.

17 Jan 2020
By Kevin Gahagan

5 Important Mistakes To Avoid When Selling A Home

Real Estate

5 Important Mistakes To Avoid When Selling A HomeSellers of homes often make mistakes that are not in their best interests. Here are common mistakes people make when selling a home and how to avoid them.

Using Bad Photography

Using lousy photos or no photos to promote the property for sale is foolish. Professional photography is not so difficult or expensive that sellers should settle for the use of bad photos. Sometimes all the potential buyers will see is the photos they find online. If the photos are bad or not there at all, then that is the end of their interests. 

To stimulate interest in a property, it is even better to use a high-quality video walk through than simple photos. This allows a buyer to enjoy a virtual showing of the property.

Allowing Emotions To Control The Process

Sometimes, buyers should step aside and let the experts guide the process. One example of this is the decisions about staging a home for sale. Staging is getting the home in an immaculate condition that is most attractive to buyers. 

An important part of staging is the depersonalization of the home. This means removing any photos or family items. The reason for doing this is to allow the potential buyer to imagine their family living in the home and not have them think about the previous residents. 

This part of the process may be quite emotional for the seller because it is the first clear sign that they are truly giving up a home. Those emotions are natural but should not stand in the way of getting the home ready for sale.

For Sale By Owner

It may be tempting to try to sell a home without utilizing the services of a professional REALTOR®. However, many studies show that the net price that sellers receive for selling a home on their own is about the same as if they used a real estate agent. 

The buyer pays the real estate agent’s commission. Usually, the price achieved by a professional real estate agency is higher than what an owner may achieve alone. The reason for this is that buyers expect to get a discount from the market price for a for-sale-by-owner (FSBO) home. Another consideration is that marketing a home is not easy for amateurs to do, so FSBO homes may languish on the market for a long time before selling.

Too Pricey

Listing a home for a price that is higher than the market value, automatically puts the seller at a disadvantage. It discourages a potential buyer from making an offer. Eventually, this may lead to having to discount the listing price. This makes the home look like something may be wrong with it.

Not Making Repairs

Homes that have a pre-inspection and all the necessary repairs made are much more attractive to buyers. This is true, even if the price includes a discount from market value to allow for the estimated repair costs. It is mostly a matter of convenience for buyers who want a home that is ready to move in and does not immediately need repairs to be made.

Summary

Avoiding these common, and sometimes costly, mistakes may help sellers to sell their homes faster and hopefully get a higher price. Work with a qualified REALTOR® to learn more about how to get a home ready for sale, what price to ask for, when to list it, and what to do to maximize the sales price.

If you are in the market for a new home or interested in refinancing your current property, be sure to consult with your trusted home mortgage professional to discuss financing options.

22 Aug 2019
By Kevin Gahagan

How To Maximize The Resale Value Of Your Home

Real Estate

How To Maximize The Resale Value Of Your HomeThere are a few things to consider, when selling a home, that will help you maximize your potential for a better sales price. Seasoned real estate professionals are one of your best resources for these tips.

The Buyer’s First Impression Is Emotional

The first goal is to improve the buyer’s first impression when they see photos or a video of the home, do a drive-by, or make an appointment to view the home. Work with a real estate agent on staging the home and pay particular attention to curb appeal.

Staging means that a home has no clutter. Remove any personal items (family photos, toys, pets, etc.). Make closets less than one-third full. Make sure the home is immaculately clean. Use nice decor and minimal furniture. 

Logical Backup For The Buyer’s Emotions

Once a buyer has a positive emotional reaction to the home, then to cement the deal at a good price, offer logical backup to support the emotional reaction. Create a handout that lists the amenities and positive attributes of living in the neighborhood, such as good schools. If possible, sell the neighborhood and the community along with the home.

Answer a buyer’s, often unspoken, question of “Why should I live in this area?”

Like-New Condition

Homes that are in perfect condition usually sell for a premium price and may attract multiple purchase offers. Make any repairs that are necessary to ensure all the systems in the home are in working order.

Another confidence builder for a buyer is when the seller reimburses the fees for the inspections needed, from the escrow closing. Let the buyer choose the inspection companies from a pre-approved list that is acceptable for the seller.

Kitchen and master bathroom upgrades usually have a positive impact on the sales price. New appliances can be included in the sale and covered by a home warranty.

Go Green

Homes that are energy efficient and have an alternative energy system, such as solar, are usually more desirable. This is especially true in parts of the country where the monthly utility bills are very high. Add information about the savings on the monthly utility bills, when compared to other homes that are not green, to the home’s selling brochure.

Summary

Top-selling real estate agents know that homes with these characteristics usually command the best prices, receive more offers, and spend less time for sale on the market. Another benefit is that agents get excited about listing high quality homes. They typically feature them prominently in their listings from the agency, on their website, and in all other marketing efforts.

If you are in the market for a new home or interested in refinancing your current property, be sure to contact your trusted home mortgage professional.

22 Aug 2019
By Kevin Gahagan

How To Maximize The Resale Value Of Your Home

Real Estate

How To Maximize The Resale Value Of Your HomeThere are a few things to consider, when selling a home, that will help you maximize your potential for a better sales price. Seasoned real estate professionals are one of your best resources for these tips.

The Buyer’s First Impression Is Emotional

The first goal is to improve the buyer’s first impression when they see photos or a video of the home, do a drive-by, or make an appointment to view the home. Work with a real estate agent on staging the home and pay particular attention to curb appeal.

Staging means that a home has no clutter. Remove any personal items (family photos, toys, pets, etc.). Make closets less than one-third full. Make sure the home is immaculately clean. Use nice decor and minimal furniture. 

Logical Backup For The Buyer’s Emotions

Once a buyer has a positive emotional reaction to the home, then to cement the deal at a good price, offer logical backup to support the emotional reaction. Create a handout that lists the amenities and positive attributes of living in the neighborhood, such as good schools. If possible, sell the neighborhood and the community along with the home.

Answer a buyer’s, often unspoken, question of “Why should I live in this area?”

Like-New Condition

Homes that are in perfect condition usually sell for a premium price and may attract multiple purchase offers. Make any repairs that are necessary to ensure all the systems in the home are in working order.

Another confidence builder for a buyer is when the seller reimburses the fees for the inspections needed, from the escrow closing. Let the buyer choose the inspection companies from a pre-approved list that is acceptable for the seller.

Kitchen and master bathroom upgrades usually have a positive impact on the sales price. New appliances can be included in the sale and covered by a home warranty.

Go Green

Homes that are energy efficient and have an alternative energy system, such as solar, are usually more desirable. This is especially true in parts of the country where the monthly utility bills are very high. Add information about the savings on the monthly utility bills, when compared to other homes that are not green, to the home’s selling brochure.

Summary

Top-selling real estate agents know that homes with these characteristics usually command the best prices, receive more offers, and spend less time for sale on the market. Another benefit is that agents get excited about listing high quality homes. They typically feature them prominently in their listings from the agency, on their website, and in all other marketing efforts.

If you are in the market for a new home or interested in refinancing your current property, be sure to contact your trusted home mortgage professional.

09 Aug 2019
By Kevin Gahagan

4 Simple Tips To Make Sure Your Home Smells Inviting

Real Estate

4 Simple Tips To Make Sure Your Home Smells InvitingAs a diligent home seller, you’ve taken all your real estate agent’s advice about preparing your home for showings. You’ve de-cluttered, enhanced curb appeal and developed efficient strategies for leaving your home while viewings are taking place.

But have you given any thought to how your home smells to strangers?

Newcomers to your home will naturally be more sensitive to the smells of your house. Your nose is likely desensitized to your common household odors, but a prospective buyer may be put off by how it smells. Here are some ways to make sure your home smells inviting.

Don’t Burn Incense

If you enjoy burning incense, you might think this is a nice way to impart a lovely scent in your home. But don’t burn incense before showings. The visitors may be unfamiliar with common incense smells like patchouli, myrrh, jasmine and others. And if they can’t identify it, even a pleasant scent can be off putting. The best thing is to save your incense for when you’ve moved into your new home.

Move The Litter Box

If your cat uses a litter box, be sure to change or refresh it daily. This will help keep the scent from spreading throughout the home. Also, move the litter box to a less noticeable part of the home, such as the mudroom, garage or basement.

An odorous kitty litter box is more forgivable if it’s in an out of the way spot. And, as long as you let your cat know where it is, it will likely have no trouble adjusting.

Have Your Pets Professionally Groomed

Invest in professional pet grooming services to reduce the smell of dogs and/or cats in the home. Pet dander is not only an allergen; it imparts a musky scent that some homebuyers may not enjoy. A once a month grooming should be sufficient unless your pet is exposed to heavy rains or muddy conditions; in which case an extra grooming session is recommended.

Avoid Cooking Prior To Showings

Just like incense, if a homebuyer can’t recognize a scent, it can be off putting. Avoid cooking just before showings, if possible. Things like onions and garlic smell wonderful if you’re hungry, but not necessarily to a homebuyer. Of course, the scent of a fresh batch of chocolate chip cookies is always appreciated – let’s be honest!

Don’t forget to take your home’s smell into consideration when preparing it for showings. These tips will help ensure your home smells its very best.

If you are in the market for a new home or interested in refinancing your current property, be sure to contact your trusted home mortgage professional.